Marketing Campaigns

Data For Public Good Conference

The annual data for public good conference includes over 30 speakers, workshops, panels and discussion over the course of three days.

Attendance has grown since this conference started six years ago, and email and social media messaging has allowed it’s growth.

  • Social media planner

  • Email campaigns

  • Collaboration with graphics

  • Connecting with speakers on accurate bio and workshop language

Care For Some Light Reading?

The Afrofuturist Book Club included emails, newsletters social media posts to bring communites together around afrofuturist literature. The result?

  • 50 book club members in one month

  • 3 books successfully read and discussed

  • A tight-knit community of readers

Social Media Campaigns

Social Media campaigns include uplifting research reports, highlighting upcoming events, sharing knowledge and underscoring the amazing work individuals and projects happening right now!

REGISTRATION COUNT DOWN

Registration countdown for D4PG to create urgency and a healthy amount of FOMO for individuals who have started the sign up process.

FELLOW HIGHLIGHT

Introducing 8 fellows for the NDAUWU fellowship as part of TCIA. Including their projects spanning across the country focused on education and surveillance in schools.

DATA JUSTICE INCLUDES…

What is Data Justice? This campaign aims to answer that question, in collaboration with MACC and Data Justice Futures with 12 posts highlighting how data useage impacts individuals and communities. And ways to take action.

TOWN TALENT SHOW

It’s never to early to start promo. Here is a campaign focused on a town Christmas talent show. infused with a bit of humor the series of 8 posts garnered attention and instagram follows.

THEN AND NOW

To get people to appreciate and care about the Garden City town, this campaign ‘Then and Now’ highlights the 100 years of the city and ties into town politics at the same time.

VAPE DETECTION RESEARCH

Promoting these gorgeous infographics about workshops at last years D4PG. It’s importance shows that digestible and visual information works. People then headed over to the Vape Detection Report to learn more.

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Video & Media Projects